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The Secret Myth: Affiliate Marketing And Your Marketing Strategy Program

Affiliate Marketing, Archives, List Building No Responses »

Jun 092010

Affiliate marketing is the ideal starting point for new marketers to get their feet wet. It allows them to use other people’s time, effort, and resources for their own gain while further educating themselves for future successes. It is the ultimate “earn as you learn” strategy.

Although affiliate marketing is the quickest way to start making money online, the MYTH is that all you have to do is sign up for free, and …….cha ching! money in the bank.

This is simply not true.

The key to becoming a successful affiliate marketer is to stack the deck in your favor by building an OPT-IN EMAIL LIST and then promoting one affiliate product after another to your list. Remember to create and use your blog to build your list, and NOT a separate website to promote an affiliate. The whole purpose of your Blog is to grow your list. A separate website would merely promote the AFFILIATE and not YOU. Focus on building your list AND THEN selling the products you affiliate with. This way you brand yourself and become the leader. It’s YOUR list.

People do business with people, not businesses.

You need to establish yourself as an expert in your industry and as the type of person that people want to do business with. This can be done effectively through list building.

STRATEGY is the whole purpose of your email program. Why? Well, there can be a number of reasons:

All of these marketing elements can be included as a part of your program to lead to a greater cause, usually being some type of monetary gain.

It is estimated that at least fifty percent of consumers online in the United States report having made at least one offline purchase based upon a promotional email they received. This ultimate company goal is 100 percent the guiding principle of your email marketing strategy.

YOUR TARGET MARKET

Incorporating your email marketing strategy, you need to target your niche market. These are the consumers that are most interested in what you have to sell or service. When you are dripping them with email messages that are informational as well as relevant to your business, they become highly targeted to you as an individual.

Your secondary goal is building relationships – lists are a great way to build lasting relationships. People do business with people, not businesses. You need to establish yourself as an expert in your industry and as the type of person that people want to do business with. As each reader receives your email with valuable information that will help them, you are building trust and making a name for yourself. It is through this loyalty that readers become your customers or business associates.

Never forget that your subscribers are in it for what they want, not what you want. Make sure your messaging strategy matches your marketing target.

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Increase Your Conversions 400% Through Video Article Marketing

Article Marketing, Video Marketing No Responses »

May 122010

Writing articles are a great way of both generating traffic to your site and creating brand awareness. It is a great way of bringing in a huge group of new targeted visitors to your site in a very short amount of time. It is also a wonderful way of generating one way links as well as being an inexpensive marketing technique.

Video Article Marketing can be regarded as a newer option of promoting you product and service in online marketing.Video marketing (submitting your videos to various sites with your link in) can also provide a steady stream of traffic to your site; so combining the two methods is an ideal way of generating more traffic for your website.

Writing articles and providing video are beneficial not only to the writer but also to the readers. By providing a good description of a product or website and advertising through video, you can raise the curiosity of your readers which, in turn, can create a great build up of traffic to your website.

Consumers are receptive to video on websites, landing pages, search results pages, emails, and video-sharing sites because it is so engaging and self-explanatory. Video conveys information quickly and accurately, making it an excellent tool for marketers because consumers want to know more about the companies they deal with and the products or services they buy.

According to comScore Video Metrix, “It is estimated that Americans watched 32.4 billion videos during January 2010”.

The unwritten essence of article marketing is that anyone must write a high quality content article, produce a good resource box that will highlight you and your site, and then submit it to several different article directories for maximum exposure.

The reason for submitting Video and Article Marketing is very simple. Either you are trying to make a name for yourself and create brand awareness or you just want to show the video to others for their leisure. Generally, any video is posted with both reasons in mind.

The point now is that you should turn the individuals who are reading your articles into buyers. Make them click your link at the end of your video (animoto.com) or click your link below your article and persuade them to buy your product.

Find out more on how you can outsource your video submission task at http://www.TrafficGeyser.com

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Discover The Benefits Of Using A Lead Capture Page To Convert Your Prospects Into Sales

Archives, List Building No Responses »

Apr 222010

Network marketing is one of the most popular business models in the world. Every year, billions of dollars change hands thanks to network marketing. As a network marketer, creating an effective lead capture page is a great way to increase sales and recruiting opportunities.

If you’re a beginner in the world of network marketing, learning the importance of a lead capture page, and using one, is the most crucial step that you will ever take in your online business.

A lead capture page is a website that you direct people to, usually from another site or by email, that outlines your product, service or business opportunity… ….. It is made to tease the visitors of the site and show only the good and important parts of the site making the visitor wanting more. It catches the attention of the reader making them want to go deeper into the site to find out more information. The goal of the site is to generate interest in what you are offering to the point where they provide you their contact information so that they can learn more.

The Lead Capture page usually contains a small box or a form where we can enter our name and email address. After this step, the reader has then become what we call the lead. The person has already taken time to view your page and is now interested in learning more about what you have to offer.

THE BENEFITS OF CAPTURING YOUR OWN LEADS vs. PAYING FOR LEADS

COST - Generating your own leads can save you a lot of money if you spend the time to setup some solid advertising campaigns. You won’t have to pay vendor costs or commissions. Cost to generate your own leads will be tailored to your advertising, Lead Capture page, and email/autoresponder service.
QUALITY - When you are generating leads of the highest quality and you have semi-decent skills at speaking with them you will need less of them to enroll a new business associate. This saves you time and saves you money.
ATTRACTION MARKETING – Leads that you have generated on your own are usually much more responsive than leads than those that you would have purchased from a leads vendor.

How many times have you heard of the phrase “the money is in the list” or “the fortune is in the follow up”? A lead capture page functions as your bait. First impressions last, and you should keep in mind that your lead capture page can make or break your marketing success. If done properly, this page can literally convert your leads into paying customers. Cha ching!

Write a compelling, benefit-oriented headline and support it with several bullet points that prove you can deliver on your promise. Some very effective lead capture pages also use short video sales messages. You might consider this approach if you’re comfortable making video. Remember, the end goal of having a Lead Capture page is to make a sale, so take your time and do a good job of writing persuasive copy.

Create lifetime customers through your Lead Capture page.

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Article Marketing: How To Create Articles That Capture Their Interest

Archives, Article Marketing No Responses »

Apr 182010

Writing Your Articles

Fact:

The goal of article writing is to have your article appear in the top 20 results for the search engines whenevver someone does a search for any of the keywords and phrases listed above.

Tip: Use an Article Submitter to assist in your articles getting major exposure.

Five things the article must do

1 It needs to be USEFUL information AND generate curiousity. It needs to offer information, but be incomplete.

2 It needs to effectively let the readers know that they can find the rest of the information or related information at your capture page.

3 Your capture page MUST continue the same line of thought and provide the missing pieces of information that your article discussed if you want them to opt into your page.

4 It needs to have a great headline that addresses a problem or provides a benefit. This is where your copywriting skills will come into play.

5 It needs clearly defined instruction on how and why to take the “next step”. Where do they go and what will they get of it?

Professional and Useful

The article must be professional and useful for two reasons:

1 Writing an article is similar to going to an important job interview – it is the first impression your reader will get of you, so you want to make it a good one.

2 Good articles will be picked up by even more ezines and article houses which will spread your exposure and create more incoming links to your site.

The Essence Of Writing Informative And Well-Trafficked Articles

When you are writing for an internet audience, you are always one click away from delete. The internet audience is savvy, they have read a lot of trash, they want hard core information, and they want it now. If you do not offer it, they will click away from your page.

So what does that mean for you, the Publishing Author ?

Several things are important here:

• You must write strong, informative copy.

You must offer the reader the same quality and level of information that you expect them to buy from you (assuming you have an information product for sale). If they read your article, and it is written as though it is just filler copy, they will assume that everything you sell is just that–filler copy. Do not be afraid to teach someone something in an article just because they haven’t paid for it. You must give them a sample of your information, good usable information, to get them to desire to pay for the rest of your information.

• You must NOT write a sales pitch as an article.

The article should be full of good information, and simply have a link to your site at the bottom of the article. If they liked you and your article, they will click through. If they did not like you or your article, they will not buy from you anyway, so why would you want the click?

• You must write comfortably.

The style of writing should be much like the style of chatting that you might do with a good friend on your front porch on a hot summer’s day, drinking a cold, refreshing glass of iced tea. Write like you know the reader. They will respond like they know you. They will want to read more, click into your site, and if you have done a good job there, many will purchase from you.

• Remember this—

You are writing the article to begin a relationship with the reader. You are not selling them on anything today. You simply want them to click through to your site so you can continue your relationship with them there. Think of it as dating. The article is like the first flirt. Your web site is, essentially, inviting your reader on a first date.

You must keep your information fresh, useful, and easy to read and easy to apply. In every article offer an easy way to apply some or all of the information in the article.

To keep the information fresh, continue learning yourself. Just because it worked for you 3 years ago does not mean it will work for anyone today, especially online.

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Network Marketing Secrets - 3 Ways To Make People Line Up And Beg You To Take Their Money!

Network Marketing No Responses »

Apr 152010

Network marketing is building networks of people who buy and sell products. What better place to build a network of people than on the ultimate worldwide network–the internet? According to Internet World Stats, as of 2007, there were more than 1 billion people online worldwide, therefore, the benefits to building your business online are extensive–you can work in shorts and a t-shirt; you only talk with people who are highly interested in what you have to say; your business is working for you 24/7; your maintenance costs are low, and it’s easy to expand internationally. Most importantly, anyone can do it–you don’t have to be a computer genius to find success.

Surprisingly, the most asked question by online Business Owners is “How Can I Drive More Traffic To My Website”?

I’m here to give you 3 of the biggest secrets of online marketing. If you apply these secrets to EVERYTHING you do, you’re guaranteed to be successful online.

Okay, here you go:

DON’T Waste Your Time “Creating” Traffic. Go to where the traffic already is (facebook, twitter, social media sites) and attract traffic to you by creating a bonus for another product. Customers (and prospects) love bonuses because they feel that they are getting more value than just one, single purchase. This bonus could be something as simple as writing a 7-10 page PDF document covering a topic the original product missed or even a spreadsheet that helps buyers implement lessons from the product.
Dig into unused Virtual Real-Estate. Many marketers neglect putting any thought into their “Thank You” page. This is virtually a missed opportunity where you could recommend another one of your similar products or service. Similar to this, is when marketers only send out 1 or 2 follow-up emails to their customers. It is estimated that nearly 40 percent of prospects take up to 3 months to convert into sales.
Contribute CONTENT to Membership sites, Blogs, Magazines and Newsletters. Network marketing is the oldest mechanism by which opinions on products, services and brands are developed, expressed and spread. Article Marketing is one of the best ways to do that. You can write one article about an affiliate product you may be promoting and submit it to several sites. If you invest in some type of automatic article submitting software, such as The Automatic Article Submitter, you will increase your traffic x 10.

Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. It has become the most effective and exciting form of lead generation. If done properly, network marketing is a powerful tool that the average person can use to leverage time and resources, to become a successful business owner.

Visit my website – For more Network Marketing Secrets.

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Facebook Marketing Strategies That Improve Your Conversions By 300%

Archives, Social Media No Responses »

Mar 032010

From the Office of Lolita Davis, eCoach and Author

Facebook is THE most powerful social media site available to the marketing industry today, and it continues to grow everyday. Today, I am going to give you INSIDER ACCESS to six powerful Facebook Marketing Secrets that you need to know to start generating 25-30 leads per day using just this one media site.

First off, let me give you a short history and current stats on Facebook. It is currently the third most visited site on the internet according to Alexa.com. The latest 2009 stats estimate the world internet users as 1.7 billion. Facebook pulls a staggering 29 % of all the global internet traffic to their site – another staggering figure of 510 million users. All this and you can set up an account for FREE.

So my friends, why is this THE most powerful social media tool in the network marketing industry today?

Because it promotes the two most potent marketing techniques:

ATTRACTION MARKETING
VIRAL MARKETING
and, it’s FREE

Facebook was originally created to develop trust, friendship and lasting relationships. As a network marketer: Remember, once people know and trust you they will follow you and join your opportunity. Here is the plain truth…people join you and not your opportunity. Provide VALUE and you will be rewarded with leads.

When people become magnetically attracted to what you have to offer, this network marketing technique is called ATTRACTION MARKETING. Once it catches on, it will literally allow you to dominate your MLM and explode your downline. With this form of marketing, instead of being the Hunter, you are the Hunted. You aren’t ever worried about calling leads or rejection because everyone that you contact will already know and trust you.

Facebook also promotes viral marketing because there are many different channels you can use to network market. As your friendships grow, they will tell their friends, whom in turn will tell their friends. Your network is now literally in the thousands’. All ready to receive your message. Again, the best part about these marketing strategies is that they are all FREE.

THE SECRET SAUCE: Use this process to make others aware of your presence…………

Identify groups that contain your customer base

Find your industry
Create your niche
Network with those whom have similar interests

TIP: Identify the leaders and key people in these groups and solicit them for friendship with pre-customized personal messages.

Research Your new Facebook friends’ profile and messages

Keep track of the people they engage with.
Note what they converse about.
Note their status messages.
Note which topics and styles of messages seem to drive the most interest and response.
Note the things they do NOT write about.

Begin To Participate In The Conversation

Update your status on a daily basis.
Visit different friend sites and write messages WITHOUT a business tone. Begin with three or four each day, at various times. When a message gathers a response, then respond with the same frequency as you would in a natural conversation. Otherwise hold back. You are building goodwill, not prominence.

Add friends and Mix Gently

Draft a message to ask for friendships, one that sounds personable, and keep it handy.
Request friendship from other people who converse frequently with your Facebook friends. Don’t try to add everyone all at once (or your account may get cited).
Approve all requests for friendship from others.

Be a leader

Start Your own group.
Write articles on your own website’s blog, articles that extend and expand on topics from Facebook. Then, message your Facebook friends with a link.
Respond and Celebrate other members’ news. Congratulate them and retell their story to your own friends.
Be a professional. Add value.
Start your own live weekly webinar series.

Now You Can Market your message

Hype your business indirectly.
Mention the benefits and features of your Exciting biz.
Remember, people will join YOU, regardless of product or price.

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Why Not Make Affiliate Marketing Your Business?

Affiliate Marketing, Archives No Responses »

Feb 182010

From the Office of Lolita Davis, Network Marketer and Author

One of the best and most effective methods of internet advertising is what is known as “Affiliate Marketing“. The affiliate earns a passive income stream for doing essentially nothing. Basically, affiliate marketing is like having a large workforce who only need be paid if a sale is made or a lead is generated.

Affiliate Marketing has developed into one of the most economical means and fastest growing industries to advertise online business and has even worked for offline business as well.

For the stay at home workforce, affiliate marketing provides an easy second income. Of course, the number one benefit of affiliate marketing is very simple: make more money. Being one of the best online marketing techniques, affiliate marketing has its own long term benefits. Affiliate Marketing has over the years proven to be an effective cost-efficient method for delivering long term results. It is for this reason that affiliate marketing complements and often provides tough competition to other similar online marketing programs.

There are several benefits to becoming an affiliate marketer including:

the money you can make
the hassle free process
the minimal costs, and
the variety of affiliate enhancement programs you can join.

That is the reason affiliate marketing is such a great place to begin.

One of the greatest benefits of affiliate marketing is that you are not required to create or produce any products. You are only required to select the products to sell, get the affiliate links and start your business. All this can be done in a matter of minutes.

Nowadays, one of the most efficient mediums in advertising brands, products and services is through an online “marketing blog“. The flexibility of online promotion has made it perfect for entrepreneurs to regulate their marketing strategies.

Whatsoever the size of your industry is, online marketing can promote your brand internationally with minimal expenditures.

Fill in the form below to get all the marketing tools, strategies, and training you need to become a successful affiliate, along with your very own personally, branded website.

Start your second income today.

First Name:
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Brand "You, Inc."

Archives, Social Media No Responses »

Feb 172010

Many people think that personal branding is just for celebrities such as P Diddy or Beyonce, yet each and every one of us is a brand. Personal branding, by definition, is the process by which we market ourselves to others. As a brand, we can leverage the same strategies that make these celebrities or corporate brands appeal to others. We can build brand equity just like them.

We can also have just as much presence as most startups and mid-size companies and products. Social media tools have leveled the playing ground and have enabled us to reach incredible heights, at the cost of our time.

The single biggest mistake people make is that they either brand themselves just for the sake of doing it or that they fail to invest time in learning about what’s in their best interests. The key to success, and this isn’t revolutionary, is to be compensated based on your passion.

The sum of all the marketing material you should develop for your brand is called a Personal Branding Toolkit. This kit consists of the following elements that you can use to highlight your brand and allow people to easily view what you’re about:

Your Own Website
Business or Drop Cards
Social Network Profiles
Video Marketing
Email

When all things are considered, Network Marketing is one of the most viable business concepts for those that wish to enter the world of small business. Success in a home business whether it’s a network marketing business or it’s in the direct sales industry, truly comes down to Marketing…, however, it will take commitment, determination, and consistent action from you to build and market your business. A vast majority of us get our start in this industry only to stray off the beaten path.

This is why the right Network Marketing Training is not only necessary but vitally important to your future success. This is a business about helping people, making it possible for anyone to acquire wealth with the right training.

Getting a solid education should be one of your highest priorities, as an independent business owner. You are responsible for your ultimate success or failure.

What Will It Really Take For You To Become Successful? If you are serious about making this your life’s calling, to have the ability to build your home business on autopilot, call your own shots, and create the financial indepence you deserve; then take the time to really learn how to be a true professional.

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5 Ways To Millionaire Road

Archives, Marketing Strategies No Responses »

Feb 142010

Secrets Of The Millionaire MLM Network Marketer and How You Can Create Obscene Wealth Too

From The Office Of Lolita Davis, eCoach and Author

As an MLM Home Business Owner, the secret to success is learning how to make money on auto-pilot, that is CASH ON DEMAND. Create residual income and sell products when you are not there.

The scenario goes a little something like this: You’ve gotten a good night’s sleep after a ‘short day’ in the home office, you wake up and get a fresh Latte’, casually walk back to your laptop (still in PJ’s) and look online to find………….cha- ching,

The Sound Of Wealth, The Sound Of Money, The Sound Of Success.

This same scenario can become the start of your day if you learn the correct marketing skills to grow your MLM online business.

Entrepreneurs are the backbone of the economy. They have the sparkle and the spirit to achieve immeasurable success. They make things happen rather than waiting on things to happen to them.

The only negative outcome to this is that they rush online, eager to build their website…. WITHOUT giving the process sufficient thought, time, and planning. They falsely believe that they can create a profitable MLM online business and make it to millionaire road without having the crucial information and tools necessary to get there.

Here are five simple ways to increase website conversion:

· Get Their Mouth Watering – the first thing your website needs is a killer headline that will have your readers salivating at the mouth to find out more information.

· Use Consumer Psychology – make your sales copy convey a little curiousity to get the reader thinking that they’re missing out on something. They have to continue reading your sales letter to find out what that is.

· Bombard Your Readers With Benefits – in advertising terms, benefits are those things that offer your prospects value. Benefits are what entice people to buy.

· K.I.S.S. – use short, simple words. The shorter your sentences, the better. It’s easier to read short words, and quicker.

· Demand Attention – the look of your website is most important if you’re interested in converting sales. There are numerous studies that suggest it’s possible to lose your readers just from using the wrong font. Double-check your color scheme and your cosmetics (bold, italics, etc.)

ClICK HERE To Learn How I Mastered Network Marketing and Earned A $3,218 paycheck my first week.

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How To Create Traffic From Article Marketing

Archives, Article Marketing No Responses »

Dec 232009

So, your web site is up and running. You have developed a great product (or are selling somone else’s). You have a great sales page. All the links work, and it looks great on everyone’s screen. But you aren’t selling……anything! Why, ‘you ask’? Because no one knows you are there.

You must generate traffic…. that is, you must generate online visitors. They must visit your site before they will ever have the oppportunity to purchase from you.

There are many effective forms of traffic generation, but each of them must be managed correctly to be profitable. For example, if you are buying a low-cost volume type of traffic and your cost per visitor is less than a tenth of a cent, then you can have a very low conversion rate (percentage of visitors who purchase from you) and still generate a profit.

If, on the other hand, you are paying $3.00 per visitor that comes to your site, then, for example, on a $99.00 product, your breakeven point is 33 visitors. That is a 3% conversion rate (considered high online).

So, to be in profit, you would need to have a conversion rate of better than 3%.

Your highest quality traffic will be that of referred traffic. Referred traffic includes visitors that are referred by another site, or from a sales letter you may have sent them. It also includes visitors generated after reading an article you may have posted online. These are the most highly qualified leads, assuming the source of the referral accurately depicted the nature of your site.
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Older Entries

Increase Your Conversions 400% Through Video Article Marketing

Article Marketing: How To Create Articles That Capture Their Interest

Network Marketing Secrets - 3 Ways To Make People Line Up And Beg You To Take Their Money!

Why Not Make Affiliate Marketing Your Business?

5 Ways To Millionaire Road

How To Create Traffic From Article Marketing

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